Gina Woelfel 3/6/26 Gina Woelfel 3/6/26

Behind the Chair: How We Prepare for Your Salon Visit

You’ve booked your appointment and gathered your inspiration.

But have you ever wondered what happens on our end before you even walk through the door?

At b.LUXE Hair and Makeup Studio, the magic doesn’t begin when you sit in the chair. It starts long before that.

Gina Woelfel 3/3/26 Gina Woelfel 3/3/26

What Gray Blending Really Looks Like After 6 Months

Gray blending hair color is a strategic transition, not a one-appointment transformation. Here’s what a realistic 6-month gray blending timeline looks like and how the grow-out evolves.

Gina Woelfel 3/3/26 Gina Woelfel 3/3/26

Gray Blending vs Full Coverage: Which Is Right for You?

Not sure whether to choose gray blending or full coverage color? Here’s a clear comparison of maintenance, grow-out, and long-term results to help you decide which approach fits your lifestyle.

Gina Woelfel 2/17/26 Gina Woelfel 2/17/26

Low-Maintenance Beauty Is the New Luxury

Luxury used to mean more. More steps, more products, more time in front of the mirror. But, today’s most sought-after beauty trends aren’t about excess. They’re about ease. Low-maintenance beauty has officially become the new luxury!

Gina Woelfel 1/23/26 Gina Woelfel 1/23/26

High-End Hair in Medway that Fits Perfectly in Your Budget?

Experience Metrowest Luxury for Less with the b.LUXE Apprentice Program. We all want that “just stepped out of a luxury editorial” look, but sometimes our bank accounts are screaming more “DIY box dye and a prayer.” We’ve all been there, scrolling through Instagram, eyeing those seamless balayages and glass-skin facials, then glancing at our budget and sighing.

Gina Woelfel 1/5/26 Gina Woelfel 1/5/26

New Year, New to You bLUXE Services in 2026

As we step into 2026, we thought it was the perfect time to share some of our best-kept secrets!

These four bLUXE services are already on our menu but might have flown under your radar.

Once our clients discover them, they can't stop raving about them, and we have a feeling you’ll love them, too.

Gina Woelfel 12/29/25 Gina Woelfel 12/29/25

Can You Swim in Your Wig? A Wig Specialist's Honest Answer

If you're a wig wearer planning a beach vacation or pool day, you've probably wondered: "Can I actually swim in my wig?" It's one of the most common questions we hear at bLUXE Wigs & Toppers, and as a wig specialist in Medway, MA, owner Heather has the real-world experience to give you a straight answer.

Gina Woelfel 12/13/25 Gina Woelfel 12/13/25

Holiday Hearts Initiative

There's a particular warmth spreading through our community this year, one that goes beyond the glow of decorations and holiday shopping. This month, b.LUXE Hair and Makeup is celebrating what we're calling the "Holiday Hearts Initiative," a tribute to the small businesses that make our communities thrive and the loyal customers who support them.

Gina Woelfel 11/4/25 Gina Woelfel 11/4/25

b.LUXE Beauty Beat: A Season of Gratitude

November always makes us pause and reflect on what we’re thankful for, not just in life, but here at b.LUXE. What started as a dream has grown into something bigger than all of us could have imagined, and that's because of the people who show up every day.

Gina Woelfel 10/3/25 Gina Woelfel 10/3/25

Color Me Autumn: Fall Color Trends Inspired by the Season

Can we just talk about how gorgeous it is outside right now? Walking through Choate Park in Medway or driving through any of our MetroWest neighborhoods is spectacular! The trees are on fire! Deep red sugar maples, oaks mixing chocolate and gold, and birch trees glimmer like perfectly placed highlights.

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“We hope you enjoy our Beauty Beat b.LOG! Each month, we’ll chat about what’s new and trending in the beauty industry and dive deep into how you can feel fabulous inside and out.”

Heather Cohen | owner

508.321.1624